Finally, the long-awaited South China Soul Club has arrived. The Cantonese context reminds me of the classic songs I liked when I was young. The 70s generation listened to Hacken Lee's "Red Sun", Beyond's "Really Love You", "Boundless Oceans and Skies", and Luo Dayou's "Love Song 1990"... I spent the best years of my life listening to it. Now I still play "Under the Lion Rock" on repeat when I commute to work...
Whether it is private discussions with everyone about a wide range of topics about camping, or the empathy we generated when sharing brand stories and designing product concepts with campers, it has increased our determination to do a good job of branding. We are also grateful to the campers who were unable to attend due to special reasons but still sent their blessings.
Thank you
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